Think sustainability focused Instagram accounts can’t be as slick your regular ones? Think again. Check out Our 12 favourite.


Fashion Hound, @fayedelanty

Faye De Lanty is best known for her video blogging and positive approach to all things ethical fashion. Her approach is that second hand never means second best. Follow this Instagram account  as Faye proves sustainable style is far from frumpy.

Rêve En Vert, @revenvert

This online boutique focuses on luxury sustainable fashion and respecting people and the planet. Not only do they host a huge range of designers on their site, but their insta game is strong. Follow this account for lust worthy pieces in your feed on the daily.

Grown, @grown_clothing

Created by an Irish trio of Firemen, Grown is a perfect example of how you can support the planet and wear some slick t-shirts while you’re at it. Follow this account for the most curated feed you’ll find, honest, it’s divine.

The Helm Society, @thehelm_society

The Helm Society works to build awareness and promote choice in the fashion industry. They’re working to being back the beauty in fashion, based on the quote “There is no beauty in the finest cloth if it makes hunger & unhappiness”– Mahatma Gandhi. Follow for some feel good factors about fashion and some shocking facts too. 


Eco Warrior Princess, @ecowarriorprincess

One of the earliest adopters of an ethical fashion approach, Eco Warrior Princess is on a mission to redefine what it means to live a sustainable yet stylish lifestyle. Follow this account to discover some brands off the radar and some beautiful imagery too.

Sustainability in Style, @sustainabilityinstyle

If you’re looking for a more scientific approach to being sustainable, this is for you. Follow the account for some gorgeous imagery, facts and figures and some inspirational quotes for good measure.

Fashion Revolution, @fash_rev

The official account for the global movement calling for a fairer, safer, cleaner, more transparent fashion industry. It’s growing in popularity across nations so follow this account to be on the pulse of sustainable fashion.

Eco-Age, @ecoage

With Livia Firth as it’s CEO you’re in for a treat from this account. The agency helps businesses grow with sustainable solutions. Follow this account if you’re interested in the business side of being more sustainable.

Water Thru Skin, @waterthruskin

Travel, fashion and lifestyle, this account covers a whole bunch of areas where we can be more sustainable. Follow for some serious holiday envy and of course, great content.

Style Me Sustainable, @stylemesustainable

If you’re after an ethical and sustainable focused fashion and beauty blog, Style Me Sustainable is for you. Follow for an to to date account of the brands that are making a difference.

Aideen Wicker, @ecocult

This account is from the co-founder of Ethical Writers, and it’s filled with tonnes of information. Follow for an up to date account of things ethical and stylish from NY and beyond.

Greta Eagan, @gretaeagan

she;s the author of Wear No Evil a regular contributor to Fashion Me Green. Follow this account to see how a sustainability enthusiast based in London keeps stylish and sustainable.


Comments (3)

  1. Avatar
    2 years ago

    Thanks for sharing these accounts. Its wonderful to see the slow fashion movement spread. Also that you can be cool and ethical. Woot woot. Would love to see some more Irish igers make a list here

    • Avatar
      2 years ago

      Thanks Aoife! Us too, do drop us a line if you see anything you’d like us to look at

  2. Avatar
    Begum Sisters
    2 years ago

    Thanks for curating this list. We’re newish kids on the scene and what a privileged to do what we love, and to know what we love is good. Would love to be featured sometime @begumsisters

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